About

To support the launch of The Focused Collection, a new line of digital planners for Pepperko Digital, I wrote, designed, and launched a targeted ad campaign on Facebook and Instagram. The goal was to drive sales by highlighting the collection’s vast customization options and versatility for any niche. The visuals and messaging were aimed at productivity enthusiasts, emphasizing how the collection provides everything they need in one streamlined tool. Over three months, the campaign achieved a 4.2x return on ad spend and brought over 200 new customers to Pepperko Digital.